Our Ethos

We are inspired with new energy and heightened consciousness of our wondrous natural surroundings. At this critical time we must as individuals and collaboratively as businesses take a sustainable approach in all our activities to ensure the continuance of life for us and for those yet to come. At Storm we care deeply and are unified in our commitment to doing everything we can to contribute to the preservation of this extraordinary world.

In the Studio

Zero Waste: We utilize every possible way and means to recycle and reuse. Ways we do this is by using recycled paper if we print at all, having a fully stocked staff kitchen with reusable crockery.

Zero Plastic: All our wholesale production is packaged in Avani eco bags made from cassava root and are 100% biodegradable we have eradicated the use of plastic garment packaging bags.

Power Efficiency: Our office has been designed to optimize the natural light and minimize our reliance on electricity. Our floor to ceiling glass windows flood our studio with natural light, we rarely need to flip the switches.

Our Team: We are pleased that retention is nearly 100% our foundation is one of respect and support, our team benefit from health insurance, pension contributions and onsite child care.

Design And Production

Classic designs: Our classic designs are timeless and made to be worn summer after summer.

Made to order: We are able to do made to order items. If something is sold out or you have a favourite style from past collections please emails us as we are able to make to order. Please allow 3-10 working days for made to order items.

Limited collections: By condensing the size of each range we able to devote more time to create enduring designs and discover more ecological materials and methods

Seamless and reversible: For pints and textured swim we use a solid color inner, which is fully reversible so customers can enjoy two swimsuits in one.

Digital Printing: as opposed to rotary printing we only print as much as we need. By digitally printing we are reducing the carbon footprint with low dye consumption and reduced waste material by 95%. Digital printing also reduces water consumption by 60%, chemical usage and power by 55%.

Our choice of material: We use Italian milled fabric. The material is made by recycling products found in every day life, which are transformed into nylon chips and turned into the yarn from which the material is woven. What is incredible news is that the material itself can be recycled again, making it truly sustainable. The printing and material costs are higher but we see these changes as critical for our company to move forward in line with our values 

We have our own factory: Know who makes your swimwear! We can ensure our colleagues receive a fair wage, fair working hours, holiday leave and ethical working conditions. We do not tolerate anything less.

Our People

We are a passionate team of individuals from around the world that love coming together to create and bring you each special piece. We are Australian, British, Indonesian, Chinese, American and French. There is not one garment that does not pass through many caring hands from design, printing, cutting, sewing, quality checking and finally delivery to you.

Storm was featured in Sports Illustrated Magazines prestigious swimsuit issue on Kelly Gale and has been spotted on super models Cara Delevingne and Joan Smalls.